burberry karo erfunden | Burberry – Wikipedia

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The iconic Burberry check. A seemingly simple pattern, yet one that transcends mere fabric design, becoming a global symbol of heritage, luxury, and, at times, controversy. Its creation wasn't a stroke of overnight genius but the culmination of a journey, a reflection of a specific time and place, and the vision of a man named Thomas Burberry. To understand the Burberry check – *Burberry Karo erfunden* – is to understand the very foundation of the Burberry brand.

In 1856, Thomas Burberry, a young and ambitious textile merchant hailing from Dorking, Surrey, opened a small outfitters shop in Basingstoke, Hampshire. This seemingly unassuming event marked the genesis of a global empire. Basingstoke, a town then known more for its agricultural significance than its fashion prowess, became the unlikely birthplace of a brand that would eventually grace runways in Milan and Paris, adorn celebrities from royalty to rock stars, and become a powerful symbol of British identity. Burberry's success wasn't accidental; it was meticulously built upon innovation, practicality, and a keen understanding of the needs of his clientele.

While the Burberry check, that instantly recognizable beige, red, black, and white pattern, wouldn't emerge for several decades, the foundation for its creation was laid in those early years. Burberry's initial focus was on creating practical and durable outerwear, specifically designed for the harsh British weather. This focus on functionality, rather than purely aesthetic concerns, would become a defining characteristic of the brand and a crucial element in the eventual design of the check itself.

The late Victorian era witnessed a surge in outdoor pursuits, from hunting and shooting to cycling and hiking. The burgeoning middle class sought clothing that could withstand the elements while maintaining a certain level of sophistication. Burberry recognized this unmet need and began experimenting with new materials and designs. His breakthrough came with the invention of Gabardine, a revolutionary waterproof and breathable fabric, in 1879. This innovative material, a tightly woven, durable fabric, was significantly more comfortable and practical than the heavy, stiff waterproofs available at the time. It was this Gabardine, inherently linked to practicality and outdoor pursuits, that would later become inextricably woven (literally and figuratively) with the Burberry check.

The exact date of the check's creation remains a subject of some debate, but it’s generally accepted that it emerged sometime in the early 20th century. Unlike many iconic logos, the Burberry check wasn't designed as a standalone branding element. Its origins lie in the need for a distinctive lining for Burberry's coats. The interwoven pattern, with its signature colours, served as a practical and subtle identifier, preventing counterfeiting and ensuring customers could easily distinguish genuine Burberry garments from imitations. This practical function highlights the inherent pragmatism of the brand, a characteristic that continues to inform its designs today.

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